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Social Media Marketing (SMM) is the process of promoting businesses, brands, or personal content on platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube. It helps connect with the right audience, increase brand awareness, and drive sales.
SEO (Search Engine Optimization) is the process of improving a website’s visibility on Google and other search engines to attract more visitors organically (without ads).
Website design is the process of creating visually appealing and user-friendly websites. A well-designed website helps businesses establish an online presence, attract visitors, and convert them into customers.
Search Engine Marketing (SEM) is a paid advertising strategy that helps businesses appear at the top of Google search results using Google Ads (PPC – Pay Per Click). It’s the fastest way to drive traffic, generate leads, and boost sales.
Lead Generation is the process of attracting and capturing potential customers (leads) who are interested in your products or services. It helps businesses grow by converting website visitors, social media users, and ad viewers into buyers.
Content Marketing is the strategy of creating and sharing valuable, relevant, and engaging content (blogs, videos, social media posts, etc.) to attract and retain customers. Instead of direct selling, it builds trust and authority, leading to higher conversions.
Meta Ads Manager
Meta Ads Manager (formerly Facebook Ads Manager) is a powerful platform that allows businesses to create, manage, and optimize paid advertisements on Facebook, Instagram, Messenger, and Audience Network.
Google Ads
Google Ads is a paid advertising platform that allows businesses to show their ads on Google Search, YouTube, and other websites. It works on a Pay-Per-Click (PPC) model, meaning you only pay when someone clicks on your ad.
Google Ads
Google Analytics is a free tool by Google that helps businesses track and analyze website traffic, user behavior, and marketing performance. It provides valuable insights to improve digital marketing strategies and boost conversions.
Canva
Canva is a free and easy-to-use graphic design tool that allows users to create stunning designs, presentations, social media posts, logos, and more—without any design experience
Offline Courses
Offline Classes in Digital Marketing offer the opportunity to interact with your instructors face-to-face and build a network with professionals in this way, it is very helpful for you to build your great profile. In such cases, you will do many practicals as compared to online classes, which can be more beneficial for you. Digital Marketing depends only on practical and live assignments, then in such cases, you can prefer more offline classes because here you can ask your doubts freely.
Online Courses
You can also choose online classes because it has fewer fee charges and affordable instead of offline classes. It allows you you access this online course anywhere you want as per your schedule and learn at your peace. If you choose an online course, then you can save your travel expenses and there are many benefits of online courses in Digital Marketing. In such case, you can access this course as per your comfort zone.
